I am a big fan of attention to detail. Music videos are like poetry: You only have a couple minutes. The opportunity is a little wasted if you aren’t taking total advantage of every second you have on screen with interesting choices clearly made with a purpose in mind.
—Sami Kriegstein, the Los Angeles Music Video Festival’s founder and artistic director. Selections from that festival were screened at Emerson earlier this week, as part of the school’s push to give music videos more attention.